Upcoming Webinars

Upcoming Webinars for PAII Members
(you will need to login to your PAII account)  

March 26-29, 2017 PAII Conference 


Wednesday, April 5, 2017, 2:00 PM EST 
How to Build a Media List  
Get Your B&B in the News — a 3 part webinar series with Bed & Brunch PR
Want to get your bed and breakfast in the media SPOTLIGHT? This three-part series will show you how to write a press release, how to build your media list, and how to pitch the press.

Part Two: Now you’re ready to build your media list. We’ll talk about the different types of outlets, how to locate the right venue for your particular news item, how to identify the right reporter, how to track down emails and phones, and how to get organized for your press pitch.
Presented by Maria Coder, Bed & Brunch PR

Wednesday, April 12, 2017, 2:00 PM EST 
Do you have Blog Slog? And what to do about it!
We all know that blogging is important, for many reasons, including building up your website's page count, building authority with Google, and more. But you may have hit the slump - you've been blogging for a few years, and you're tired of writing about the same topics and events over and over. Let Lisa Kolb of Acorn IS help get you out of the blog bog and back onto dry ground with tips and tactics to bring the joy back into blogging.

Presented by: Acorn Internet

Wednesday, April 19, 2017, 2:00 PM EST 
The Importance of proper dwelling value and co-insurance for B&Bs 

Wednesday, April 26, 2017, 2:00 PM EST
Online and Offline Marketing for Aspiring Innkeepers opening a B&B
An overview of the marketing that aspiring innkeepers need to aware of, covering websites, professional photography, social media, email marketing and other online as well as offline marketing.
Presented by: Forfeng Designs/Media

Wednesday, May 10, 2017, 2:00 PM EST 
How to Pitch the Press Release to the Press 
Get Your B&B in the News — a 3 part webinar series with Bed & Brunch PR
Want to get your bed and breakfast in the media SPOTLIGHT? This three-part series will show you how to write a press release, how to build your media list, and how to pitch the press.

Part Three:May 10: With your ducks in a row we’re ready to talk about how to approach the media — email, phone, and social media techniques — to get you noticed and not inadvertently block your way.
Presented by Maria Coder, Bed & Brunch PR

Wednesday, May 17, 2017, 2:00 PM EST 
How to develop Guest Packages and Special Offers 

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