Tuesday, July 7, 2015

PAII Sponsored Meeting at Mayhurst Inn with US Congress Representative David Brat, 7th District, Virginia 23 June, 2015 – Subject “The Sharing Economy”

PAII Sponsored Meeting at Mayhurst Inn with US Congress Representative David Brat, 7th District, Virginia

23 June, 2015 – Subject “The Sharing Economy”

To:  PAII Board of Directors and PAII Members
Submitted By:  Jack North, PAII, Board of Directors, Mayhurst Inn, Orange, VA.


Attending: Representative Dave Brat and two members of his staff, five local B&B Owners, other local businesses leaders, Town of Orange and Orange County Government Officials, the Chamber of Commerce, the American Hotel and Lodging Association (AHLA) and the press.   It was an "eye opening" experience for many.   

Most attendees had received a copy of the PAII Report on the Federal Trade Commission Workshop on the “Sharing Economy” held in Washington DC on 9 June, 2015.
 
The meeting opened with an introduction of attendees followed by a quick review of the salient points from the Workshop.  This generated follow-up and clarifying remarks from several Innkeepers and the AHLA Representative (Troy Flanagan, Vice President for State and Local Government Affairs).  Their comments pointed out the stark differences and inequalities between legal lodging establishments (hotels and B&Bs) and some Airbnb, Homeaway and VRBO properties concerning Regulations, Ordinances, Health and Safety, Insurance and Taxes.   The potential risks to the public who are seeking short term lodging, and who don’t realize that a non-legal rental property may not have appropriate liability insurance and may not meet building, fire, safety and health codes, were also discussed.  The number of nearby Airbnb, VRBO and Homeaway properties surprised many of the local government attendees, as did the potential loss of tax and fee revenue.   The point that the various “rating sites (like TripAdvisor) cannot simply replace government regulations (because they are not concerned with guest safety or other legal/liability issues) was strongly emphasized

Representative Brat, while he is certainly opposed to more Government regulations (and so is PAII), clearly indicated that he was an advocate of ensuring that everyone, and every business, is equal in the eyes of the law, and that it was obvious to him that there were significant inequities and unfairness between legal accommodations and those that aren’t.   He also recognized that many local ordinances and regulations had, as their foundation, Federal Government Regulations, and stated that he would look into those to see if any reduction or modifications of those regulations was possible.  He discussed, since Airbnb was providing 1099 and tax information about its member properties to the Federal Government, that perhaps some of this information could be provided to the state governments if they requested it. 

I believe that the sheer size and scope of Airbnb ($23 or $24 Billion Dollar Company with 25 million guests in one year) was a little surprising to the Congressman, although it was obvious that he knew of them (and Uber) and could see the value of the services they offered (as does PAII).  It was also quite clear that he saw the unfairness of a situation when existing legal businesses had to comply with a myriad of laws, regulations and taxes when others did not. 

YOUR PAII will follow up with Representative Brat and is in the process of contacting other Senators and Representatives to inform them of the benefits, challenges, and inequalities of the “Sharing Economy”, and to encourage them to seek solutions that not only support innovation and overall economic growth for all, but that do so in a manner that “does no harm” to existing legitimate small and large business.

See you at the PAII Conference in Austin, TX, January, 2016!

Jack North

PAII, Board of Directors 

Conference Partner Spotlight

The Hospitality Marketing Summit (HMS) brings to the Innkeeping Conference & Trade Show a well-deserved focus on marketing trends, strategy and technology. HMS partners Acorn Internet Services, Inc., and White Stone Marketing are perennial industry leaders, and we are excited that they are helping PAII to fulfill its goal of ever-improving education for Innkeepers.

The first HMS stand-alone conference was presented in Denver last fall, and by all accounts, it was a resounding success. Through our surveys and interaction with members, we know that marketing in the digital age is always at or near the top of their list of necessary continuing education. Our partnership with HMS to bring a complete marketing program to our conference is a natural next step for both entities.

It seems so appropriate that the HMS partner companies are anchored by two couples – not unlike many B&B and Inn businesses. Lisa and Mark Kolb, former Innkeepers themselves, founded Acorn Internet Services, Inc., 13 years ago and are dedicated to support Innkeepers in “succeeding in today’s online marketplace.”

Scott and Allison Crumpton are pioneers in our industry. They founded the first US internet marketing company to serve B&Bs in in the mid-90s – a time when most Americans were just discovering the internet. While their client base today is comprised of larger luxury Inns, they have much education to offer to all Innkeepers seeking higher and higher success.

Look for more specifics about the combined conference programs, speakers and events soon.


Learn more about last years HMS conference at www.hmsconference.com, coming soon to the PAII conference!


Wednesday, July 1, 2015

Check out the Summer 2015 edition of Innkeeping NOW magazine!

 Read it online at ISSUU or Yumpu
*both formats can be enlarged

 In This Issue:
Message from our Executive Director
PAII and HMS Partnership
Conference Exhibitors
Garlic FAQs and Some Tips
Contests
Winners of the Photo Contests
Winners of the Recipe Contests
Tell Us Your Story
The Pros and Cons of Offering Pet Friendly Lodging
**Photo Credit Cover, Gwenn Eyer, Blessings on State Bed & Breakfast


Tuesday, June 30, 2015

PAII News You Can Use 6-30-2015


Recently, PAII Board member Jack North met with AH&LA (American Hotel & Lodging Association), and met with legislators, advocating a ‘level playing field’ for all lodging properties – watch for his report coming soon!
He also attended the Federal Trade Commission Workshop (FTC), Washington, DC, June 9, 2015 The “Sharing Economy” For PAII. Check out his report at http://paiiinnkeepers.blogspot.com/2015/06/federal-trade-commission-workshop-ftc.html

PAII will be gathering resources and information on an ongoing basis about Airbnb and other sharing economy issues as a resource for our members.

Next week Kris’s Executive Director regular introduction for news you can use will return. We consider it a priority to let members and industry leaders know that PAII is very aware of how the sharing economy is impacting our industry.

News You Can Use:
Types of Emails Guests Are Most Likely to Open

Industry News:
Amazing U.S. Bed & Breakfast Statistics [Infographic]

Social Media & SEO Changes Innkeepers Should be aware of:
Google Experiments with Amenity Data

Featured Past PAII Webinar from our Archives:
The Well Dressed Plate

Innkeeping Recipes:
From the North Carolina Bed and Breakfasts and Inns http://www.ncbbi.org
Upside Down Pear Ginger Cake from the kitchen of the Rosemary House B&B

Conference Update:

Upcoming Webinars (free for members)
Please register at http://www.innkeeping.org/?page=webinars (you will need to login to your PAII account)
Wednesday, July 1, 2015, 2:00 PM EST
Email + Social Media: Strategies & Tools
Let's be frank. It's tough being disciplined enough to send regular emails to your former guests and chat with them on social media. But studies consistently show that innkeepers who do enjoy more new guests and more repeat guests.This webinar will share with you some tools, strategies, and organizational tips you can use to hone your email and social marketing strategies.

Wednesday, July 8, 2015, 2:00 PM EST
How Associations can use Social Media to help market their members
Learn how associations can use social media to help promote their members, the channels that are available to them and how to best aggregate and distribute content.
–PAII Staff
Open at all Attendees: Register now at:

Wednesday, July 15, 2015,  2:00 PM EST
Understanding the Guest Experience, presented by Liz Day
Ever wondered what your guests experience during the entire booking process? Join Liz Day from RezStream as she helps you market your property better by understanding how guests find your website on the search engines, what they want when they arrive on your website, and how to guide them through the booking process. Don’t forget about the analytical reporting review as she helps you understand what you need to look at and how to process that information.

Please visit http://paiiinnkeepers.blogspot.com/2015/06/upcoming-paii-webinars.html for a full list of upcoming webinars.

Our Professional Photo Judges

Peter Billard Photographer

Peter's interest in photography began as a teenager while living with his family in Europe. After college and muddling around a short while, he's been in business the last 35 years as Peter Billard Photographer. Peter chose a while back to specialize in shooting portraits for professional and business clients. And his personal interest in photography outside of work remains broad and deep.

The success of the people I work for is paramount. Being a visual artist and well-grounded business person, I know the value of making clients look their absolute best.
It is my endeavor to maintain only the highest professional standards of work and service for clients who similarly appreciate such values.
Attendant with that goal is the need to communicate effectively both through careful listening and articulation.

I firmly believe in creating photographs that bring value to whatever service or product you are selling. The benefit in sales or orders you expect to gain will be enhanced by using exceptional photographs.

Karen Winterholer, Fine Art Photography

I have had a love for art my whole life beginning with watercolors and pen-and-ink drawings. As a young girl growing up in Noank, Connecticut, my artist father taught me about composition and color, and I exhibited at outdoor art shows with him. In college, I did commissioned work for extra spending money.

 In 2002, I turned from watercolors to photography as an outlet for my creativity. I am a self-taught photographer, and I love what I do! The beauty of the New England countryside, its old buildings and botanicals, became the subjects of my photos. Eager to take my landscape and nature photos to an even more creative level, I began learning and using new digital techniques such as HDR (high dynamic range) and IR (Infrared) photography.

My passion is not only to capture the beauty and magic of a landscape or flower, but to deliver the emotion I felt at the moment I captured the image. The artist in me feels excitement, anticipation, and satisfaction during the process from the click of the shutter to the final print.

When someone viewing my art also experiences the magic and emotion, I know I have been successful. I have been a juried member of the Hillsborough Area Artisans, a member of the Monadnock Area Artists Association, The New Hampshire Society of Photographic Artists, and New Hampshire Made, and my unique necklaces have been featured in The Kearsarge Magazine.

(Karen also was an innkeeper for many years)



 Sam Locastro, Photographer

As an Award Winning Photographer with 30 years experience, Sam Locastro is a proven professional with extensive training in custom children, family, teen, and wedding photography. In addition, he has been selected for assignments with large national organizations such as a national sign company and a large university for homecoming  events for three consecutive years.

Sam has been in business since 1995 and all package images include art-work enhancements. He will be there to capture your most important moments and will conduct a special walkthrough to add quality and beauty to your images.

Membership: Professional Photographers of America 
http://www.locastro.com


Rick Libbey, Photographer

Meet “The MooseMan”…..Rick Libbey has a unique approach to photographing wildlife; he shoots from a kayak using a mix of Nikon film and digital cameras. He has slowly built the MooseMan company and simply loves to share his adventures from the woods. Rick loves to work locally with other businesses and also has a strong recycling theme within the company.

MooseMan resides on the board of director’s of Second Chance Wildlife, a facility dedicated to saving baby black bears that have lost their mothers. It is this work that Rick is passionate about as well as spreading the word about how to enjoy wildlife in a respectful manner. Rick resides in Andover, NH .

http://www.moosemannaturephotos.com

Our Professional Recipe Judges

Tom Gray
Executive Chef/Owner
Moxie. Verve. Gusto. Exuberance. All of these capture the spirit of Chef Tom Gray’s Moxie Kitchen + Cocktails, a contemporary American restaurant, which opened in November 2013, as well as the two-time James Beard nominated chef himself.

Gray’s culinary adventures have taken him through kitchens across the country and back again. He began his work in his hometown of Jacksonville at the age of 15 at a local country club, then a popular Italian restaurant. After deciding that a formal culinary education was in order, Gray attended the Culinary Institute of America (CIA) in Hyde Park, N.Y. Stints in California for culinary externships took him to the wildly popular Asylum in Beverly Hills and Wolfgang Puck's San Diego outpost, Delicias. Upon graduation with honors from the CIA in 1992, Gray joined the team at New York City's venerable Zoë restaurant, where he lived and worked for two years, earning his stripes in the “big city”.

From 1994 -1998 he was the Executive Sous Chef at the Wine Spectator Greystone Restaurant (WSGR) at the CIA's Napa Valley campus. During this time, Gray mastered the intricacies of local sourcing, skills for developing seasonally-influenced menus and nuances of building relationships with growers.

Living in California's wine country developed more than Gray's culinary skills in that he also became keenly interested and knowledgeable about wines. During his days off, he worked in the cellar at a Calistoga boutique winery and learned every process of winemaking from harvest to fermentation to bottling, as well as how to properly pair foods with wines. The latter is a skill that he uses for each new dish he creates and for special winemaker pairing and charity events.

By 1999, Gray was ready to make his next big move professionally. A partnership offer to open Bistro Aix, located in Jacksonville’s historic San Marco district lured him and his future wife, Sarah Marie, from California back to Jacksonville to do just that. Gray served as Partner/Executive Chef at Bistro Aix for 13 successful years. The desire to take all of his experiences “to the next level” prompted his departure in late 2012, as the planning and development of Moxie Kitchen + Cocktails took shape.

Gray’s personal drive, vision, and determination have served him well and earned him respect from peers, guests, and friends from coast to coast, as well as regional and national accolades.
Throughout his culinary career, Gray has received two James Beard: Best Chef South nominations in 2009 and 2010. He has also earned recognition in the Best Chefs America Classes of 2013, 2014 and 2015 and been featured in its recently published “The American South: A Regional Guide to Dining” as one of the Top 25 Best Chefs in the South.

In 2014, Gray was voted Best Chef Jacksonville by Folio Magazine and Moxie Kitchen + Cocktails was honored with the Golden Spoon Award for Best New Northeast Florida Restaurant by Florida Trend. Gray has recently appeared in Tastemade’s The Grill Iron series as well as Foodable WebTV Network's Table 42.



Chef Ryan Day
Executive Chef

Ryan balances tradition with innovation to create new products. A Connecticut native, Chef Day is a graduate of the Culinary Institute of America (CIA) in Hyde Park, NY. After graduating his career started at Spoleto’s and Italian restaurant in Northampton, MA. As the Garde Manger Chef, purchased fresh ingredients that he used for his pates, galantines and to support the menu with dishes made fresh daily.

Day moved to Raleigh, NC to take on his first Sous Chef position at Border Café known for its Southwestern haute cuisine. He was charged with creating new menus and daily specials for the restaurant that paired with the varied wine list.

Ryan later moved to the corporate world as Assistant Restaurant Chef/Sous Chef at the San Diego Hilton Beach and Tennis Resort. During his tenure there, Day received the Pride Award and Innovation Award for his culinary talent and creativity. Day’s Career advanced with Hilton, as he became the Chef de Cuisine, running a three meal Southwestern restaurant, Fine Dinning Italian restaurant, Pool and bar restaurant, and all the banquets for the hotel.

Day’s work in restaurants and hotels in North Carolina and San Diego influenced the cuisine he created here in Hawaii.  As the Executive Chef of Honolulu’s Sunset Grill at Restaurant Row, he worked with various wineries and liquor companies to pair the restaurant’s dishes with their wines.  While at Sunset Grill, Day garnered multiple awards for the restaurant including the “Top Oahu Restaurant Hale Aina Awards” in 2001 and 2002 and Restaurant of Distinction Hale Aina Award in 2003.  He then became the Executive Chef for Ala Moana Hotel overseeing 4 kitchens and 12 banquet rooms throughout the hotel.  Additionally, he created all menus and daily specials for the hotel. 

In 2005 he moved to Palama Meat Company taking his knowledge and expertise into product development.  As Executive Chef – Product Development, Day utilizes his creativity to make foodservice and retail products for restaurants, national chains and other corporate customers.  After the product is developed by Day, he also oversees its production, packaging, labeling, and USDA approvals.  He is also the food stylist when products are photographed for print or filmed for commercials. Day continues to contribute to Hawaii’s culinary cuisine outside of his daily professional responsibilities by participating in business and community programs.  From 2002 through 2004, he was the Contributing Food Editor on the morning news at KITV Channel 4.  He has created cuisine for multiple wine dinners for various wineries including King Estate Winery, Robert Mondavi, Hahn, Benzinger, Grove Street, Pezzi King, Round Hill, Penfolds, and EOS Winery.  His participation with the wineries also included developing recipes for them.  









Chef Joshua Young

Private Chef

Culinary Institute of America 1992
(Bio coming soon)









Brad LaBel
Owner LaBel Equipment and Design

Brad LaBel is a graduate of the world-renowned Culinary Institute of America, located in Hyde Park, New York. His dedication and hard worked earned him an Associates Degree in Culinary Arts as well as a Bachelors Degree in Culinary Arts Management.

Brad first entered the foodservice industry in 1988, developing expertise in the areas of inventory control, sales, and purchasing. He worked as a chef for several years, and his experience includes Lundy's Famous Seafood House and the United States Air Force base in Germany. Working as a chef, Brad realized that he could use his experiences to help other industry professionals. He returned to the foodservice industry in 1998 as a design consultant and project manager for professional kitchen development. Brad's areas of expertise include restaurants, corporate cafeterias, hotel and catering kitchens, gourmet grocery, and school cafeterias.

With LaBel Foodservice Equipment & Design, Inc., Brad is continuing his pursuit of excellence, building a superior team of professionals responsible for developing your foodservice projects from start to finish. He is dedicated to providing the finest of Long Island equipment for kitchens, including commercial kitchen equipment, industrial kitchen equipment, foodservice equipment, tableware, fine china, Corona dinnerware, and everything aiding in immaculate dining experience.




Bradford Yearwood, CEC
Chef Instructor

Bradford A. Yearwood, CEC is an American Culinary Federation (ACF) Certified
Executive Chef, a Culinary Instructor at the Wayne Technical and Career Center in
Williamson, NY and the NY Wine and Culinary Center in Canandaigua, NY. He’s a
certified ServeSafe Instructor and Proctor for students and adults that want to get their
food handlers certificate.

Brad was the Executive Chef at Cobblestone Country Club in Victor for eight years prior
to moving to the Wayne Technical and Career Center in Williamson, NY in 2011. He
began his career in Albuquerque, NM working as a busboy and bar back at Bennigans
Restaurant and quickly was drawn to the kitchen. Brad went to The Culinary Institute of
America in Hyde Park, NY and graduated in 1992. He then took on his first role in Ouray, Colorado as the Executive Chef at The Pinon restaurant specializing in Continental Cuisine. With an opportunity to move back to New York, Brad relocated to Rochester in 1997 where he was the Executive Chef at Lincoln Hill Inn in Canandaigua. After many years in the restaurant business, Brad’s career took a new direction when he accepted a position as Chef De Cuisine at the prestigious Genesee Valley Club (platinum club). Brad gained the skills and the mentoring necessary to continue forward as the Executive Sous Chef at the Country Club of Rochester (platinum club), and has taught non-vocational classes at the Seasonal Kitchen, Rochester Info Courses, and Tops Cooking School.


Brad has won ACF’s Chef of the Year 2007 and 2013 along with many awards in ACF culinary competitions throughout the northeast. With over thirty years in the culinary field, Brad has been featured in numerous magazines, papers, TV spots, and Internet culinary demonstration videos since his career started. Brad’s the current president of the Rochester American Culinary Federation and a ongoing board member of the ACF Greater Rochester Chapter since 1998. When he’s not teaching he enjoys spending time on the beach or ski slops with his family, wife  (Heather) and two sons (Chase and Evan).



Welcome to Chadsworth & Haig


Chadsworth & Haig was founded 15 years ago with a focused pursuit of quality. President Mark DeLucca says, “Our singular objective has always been to create luxury apparel which is tastefully designed and engineered for quality and durability.  Offering products which include robes, body wraps, towels and slippers, our promise is to supply great products, while building long term customer relationships.”

The key trends they see in their broad hospitality view are eco-friendly items, improved amenities, social media, technology and re-charging stations.

A long-time vendor in the Innkeeping industry, they have a seasoned perspective on industry challenges. When asked what might be the biggest challenge today, Mark observed that B&Bs must show their superiority to casual Airbnb rentals by “personalizing the guest experience with amenities and local attractions.”

Citing “intimacy and personal/friendly relationships,” as their favorite thing about the B&B industry, Mark says they do their part to serve the industry well. “Our knowledgeable customer service team will treat you with a sense of urgency and respect.  Our teams mandate is to provide personalized service which exceeds your expectations.   Our sales team understands their primary responsibility is to understand your business, offer solutions to your problems and make you more successful,” he says.



And check them out at the conference!